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Baidu (W3)
Die chinesische Suchmaschine "Baidu" heißt wörtlich "Hunderte Male" und ist inspiriert von einer 800 Jahre alten Dichtung, die die Suche nach einer idealen Schönheit schildert.
(E?)(L?) http://ir.baidu.com/phoenix.zhtml?c=188488&p=irol-homeprofile
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"Baidu" was inspired by a poem written more than 800 years ago during the Song Dynasty. The poem compares the search for a retreating beauty amid chaotic glamour with the search for one's dream while confronted by life's many obstacles. "…hundreds and thousands of times, for her I searched in chaos, suddenly, I turned by chance, to where the lights were waning, and there she stood." "Baidu", whose literal meaning is "hundreds of times", represents persistent search for the ideal.
"Baidu" chose a poetic Chinese name because it wants the world to remember its heritage. As a native speaker of the Chinese language and a talented engineer, "Baidu" focuses on what it knows best - Chinese language search. Applying avant-garde technology to the world's most ancient and complex language is as challenging as it is exciting. At least people here at "Baidu" think so. As having diligently disclosed in the Prospectus of our recent Initial Public Offering, we believe there are at least 38 ways of saying "I" in Chinese. It is important that we master all the ways of addressing oneself in Chinese because our users depend on us to address every one of their daily queries. And trust us, pin pointing queries in the Chinese language is an art rather than a science.
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